One of Vancouver’s popular annual street parties, Italian Day on The Drive 2018 is a vibrant cultural street festival celebrating Italian culture, heritage and community with over 120 street participants, comprised of partners, merchants, vendors and community organizations – and an estimated 200,000+ attendees of all ages and cultures. Commercial Drive (The Drive), home to Little Italy, is the designated location for the annual festival where the street is transformed into a lively 14 block festa. Since Italian Day’s return in 2010, the event today represents the largest one day cultural street festival in Vancouver – and perhaps in Canada. A festive community embrace, The Drive comes alive in green, white and red with piazza style animated zones, live music, food, patios, fashion, retail vendors, vehicles, activities, children’s zones and more.
ITALIAN DAY ON THE DRIVE 2018 THEME: MUSICA
As a centrepiece theme of this year’s event, the festival will feature Musica. Important in the realm of Italian heritage and culture, Italy’s music has been traditionally considered one of the cultural markers of Italian national and ethnic identity. Italian innovation in musical scales, harmony, notation and theatre enabled the development of opera in the late 16th century and much of modern European classical music. The music of Italy ranges from opera and instrumental classical music to a body of popular music drawn from native and imported sources. Key domestic styles include Canzona Napoletana (Neopolitan Song), singer-songwriter cantautori traditions and Italian regional folk music, which spans a diverse array of styles, instruments and dances. Jazz found its way to Italy in the 1920s and today is nurtured in music conservatories, annual jazz festivals and publications. Italian pop rock has produced major international stars like Zucchero resulting in many national and worldwide top hits.
A perfect setting throughout the 14 block festival, Italian Drive On The Drive 2018 festival shall see Italian music, showcasing local and national artists from Italy, transport attendees to villages, streets and piazza’s of Italy – full of song, dance and life.
This event would not be possible without the valued and generous support of partners and sponsors whose contributions have provided the opportunity to share the festival with Vancouver’s community since 2010. It is with much appreciation that everyone acknowledge this foundation of support which facilitates the continued growth, success and return of Italian Day on The Drive. Grazie del cuore.
Italian Day on The Drive is organized and produced by the Italian Day Festival Society in collaboration with:
· The Commercial Drive Business Society
· Il Centro Italian Cultural Centre
· Grace Choi Events
· Anigraph Productions
· City of Vancouver
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